Ideas

 

Ideas

plural noun: thoughts or suggestions as to a possible course of action; the aim or purpose.

 
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Yamaha

By far the most exciting project of 2018. Along with a very talented editor, we pitched an idea to Yamaha Canada Music. It was a project that featured some amazing Yamaha sponsored artists - but more than that - it was a project that required all the stars align to finally see the light of day. Many thanks to Trailerworks for allowing me the autonomy to pitch and sell this idea. And even more praise to Efraim Klein for his amazing shooting and editing abilities.

 
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Sauder Business School

The University of British Columbia has a business school named Sauder. They organized a speaker series on family business succession. They were having trouble selling tickets to an event that featured the son of the iconic menswear brand Harry Rosen. So we decided the people of BC needed to get to know him more intimately. It was truly enlightening to meet and interview Larry Rosen, but most importantly, it was critical we helped sell more tickets. Which, in the end, turned out to be all of them.

 
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Song Shul

Admittedly, I am not Jewish. But I can get behind a totally new concept in religious teaching that, to be honest, seems way more fun than most. This was one of those ideas that just came to me and with the help of a very open creative director, was able to pitch. God Bless him.